Saturday, November 9, 2002

Internet shopping surges in popularity in Hong Kong


Saturday, November 09, 2002

HONG KONG: Internet shopping in Hong Kong has surged in popularity in the past year but most people appear to be only window-shopping, a survey published Friday found.

The most popular shopping sites, such as Yahoo and Amazon, have seen a 47% rise in visits by Hong Kong people, according to Internet market research company Nielsen/NetRatings.

A total of 823,000 Hong Kong people visited the top 100 shopping sites this year compared with 562,000 this year, researchers found.

The number of people using the Internet in the territory has risen from 1.7 million to 2.1 million over the same period.

Nielsen/NetRatings director Peter Steyn told Friday's South China Morning Post that despite the rise in visits to shopping sites, Hong Kong people were using the Internet to compare products and prices.

Hong Kong consumers are wary about spending money online, thinking the technology unsafe, and prefer to browse the Internet for price comparisons before buying in shops. - dpa

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