Monday, May 6, 2002

Collecting Email Addresses

"More than 500 million people in the world have Internet Access and email remains the most popular application", says Nielsen//Net Ratings. "Of all the popular Internet applications, email is the global activity of choice," said Peter Steyn, director of the research firm. "We found that an impressive 90 percent of the adults in three major markets - Australia, the UK and the Netherlands - used email over the past six months, though the percentages were high for all 12 countries."

However, organisations need a simple, yet cost effective way of being able to obtain the email addresses of their customers and update their customer databases. Organisations need to be able to implement a scaleable activity that will allow them, in a very short amount of time, to obtain large volumes of customer email addresses.

If you would like to find out more about how this can be done, please contact Neil.S@srd-grp.com and we will forward you some more information.

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